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October is not just Breast Cancer Awareness Month.
October is commonly known for being Breast Cancer Awareness Month, and all around many stores participate in spreading awareness. However, it’s also the month of many more causes and things to be aware of. People are more aware of breast cancer than they are of the other things, and they spend a lot of time throughout the year constantly “spreading awareness”.
Do we even use the word “awareness” properly anymore? It’s so overused that it becomes overrated, I think. People treat cancer patients and survivors like they’re royalty, yet they’re so ignorant toward the people who fight depression, the people who were abused, the people who rescue animals, etc.
There comes a time when it’s no longer “raising awareness” and turns into “raising money” and “trying to get people to care”.
Is it heartless of me to say that I don’t care about it? I have/had family members who had cancer, and I’ve even had friends whose family had it. However, I don’t care about it because of the image that comes with it. I support those who are fighting it and looking for a cure, but the image that I see with it is that background information that is never talked about as much. I also support the cause, but I won’t donate money to it unless it’s directly simply because of its image.1
Maybe one year October will be spent raising awareness for a lesser known issue rather than one that makes so much money that [I’m pretty sure] businesses use it for marketing.